Web3’s Facebook (How It Works, and Why It’s Better Than Zuck’s Version)

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You know that spooky theory that our phones are listening to us and sending key parts of our conversations over to Facebook?

Good news: that ain’t actually happening.
Bad news: it’s way worse than that.

See, listening and transcribing a near constant flow of audio is actually pretty inefficient way of tracking a database of 3 billion daily users…

What platforms like Facebook do is track your every digital move and compile it into a spreadsheet, known as a ‘social graph.’

This means every post you like, website you visit, friend you talk to, comment you leave, photo you post, video you watch, inbox you slide in to…

It’s all recorded and compiled into your social graph.