Web3 Culture is Not Dead, Say Brand Leaders, NFT Builders

“When you take all these top brands creating case studies and proof of concepts and exploring the space, that creates another entry point for someone who’s in another part of the world operating the culture in a different way,” said Gilliam. “The leaders that we have in the space right now, whether it’s an NFT project or a [decentralized application], they’re solving problems for a specific group of people.”