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In a marketing world of social media dominance, where brands are trying hard to create direct relationships with their customers, ...

Nike’s Virtual Sneaker Studio RTFKT Signs With Talent Agency CAA to Explore New Mediums for Its IP

by Altszn.com

June 7, 2023

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Published: 7 June 2023, 1:00 pm Updated: 07 Jun 2023, 11:07 am Nike-owned virtual sneaker studio, RTFKT, has signed with ...

Nike’s Strategic Launch into Web3 Continues…

by Altszn.com

April 19, 2023

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TL;DRNike ran a competition for their .Swoosh community to come up with designs for their new "Our Force 1" (aka ...

Nike’s NFT Air Force 1 Will Be Officially Released in Real Life

by Altszn.com

March 19, 2023

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Gamza Khanzadaev RTFKT and Nike Air Force 1 NFT collab designed by Takashi Murakami to be officially released in physical ...

Nike’s .SWOOSH platform is just a rebranded NFT marketplace

by Altszn.com

November 28, 2022

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Source: Unsplash/Kristian Egelund. Nike recently announced its very own digital trading platform, .SWOOSH, where fans can buy virtual branded merchandise. ...

Week in Review: COP27, Nike’s Web3 launch, lowered holiday spending

by Altszn.com

November 18, 2022

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On the Glossy Week in Review podcast, senior fashion reporter Danny Parisi and U.K. reporter Zofia Zwieglinska break down some ...

Week in Review: COP27, Nike’s Web3 launch, lowered holiday spending

by Altszn.com

November 18, 2022

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On the Glossy Week in Review podcast, senior fashion reporter Danny Parisi and U.K. reporter Zofia Zwieglinska break down some ...

Nike’s RTFKT Reveals The First Look Of IRL Cryptokick Sneakers

by Altszn.com

October 2, 2022

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Nike’s RTFKT Studios have revealed the first look at their soon-to-be-released real-life Cryptokick sneakers, through a video published by SneakerCon. ...