Wall Street is clearly sending a message to Facebook: Investors are displeased with the company’s direction. Shares have pulled back from their all-time highs. The stock fell 5% this past Friday alone and is now more than 15% below the peak price it hit earlier this year.
It’s just the latest in what seems like a never-ending saga of screwups and bad headlines for Facebook. Investors, lawmakers, advertisers and users are increasingly furious with Facebook, signaling it might be time for a change in leadership.
The Wall Street Journal previously published a series of stories based on tens of thousands of pages of internal Facebook documents leaked by Haugen. (The consortium’s work is based on many of the same documents.)
Facebook stock has lagged the other FAANGs
The latest revelations further threaten to dampen investor enthusiasm for the social media giant. Facebook’s stock has not done nearly as well as most other top tech stocks.
Over the past two years, Facebook has actually lagged the Nasdaq’s 83% gain by a bit. It’s also trailing the performance of Apple and Alphabet by a wide margin.
So maybe there is a need for Facebook to really shake things up given that the stock has been the worst performer of the giant techs of the Nasdaq.
Big changes might be needed to silence Facebook critics
Will that be enough to distract investors from the revelations made in “The Facebook Papers”? It doesn’t seem likely, even though profits for the third quarter are expected to rise 18% from a year ago.
So it may be time for Zuckerberg to cede more control of the company to an outsider. Naming chief operating officer Sheryl Sandberg as CEO may not be enough to satisfy skeptics. Given Sandberg’s long tenure with Facebook, critics might not view a promotion for her as a drastic enough change.
But given that Zuckerberg owns shares of the company that have 58% of the voting rights, any change will likely need to be one that Zuckerberg initiates. Pressure from other investors may not be enough.
“It would help if Zuckerberg gave up control but I’m not sure how likely that is,” said Bryan…
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