FanAnywhere Unveils Blockchain Based Subscriptions Trading Platform

In past few years, particularly when the COVID epidemic started, the market of subscriptions flourished. From OTT platforms such as Disney+, Apple+, and Amazon Prime to streaming content, fitness facilities, and health clubs, and even tangible things such as pet food, grooming products, and travel, there is a subscription facility for everything.

YOFT is a platform of FanAnywhere, an NFT framework firm that delivers a domain-neutral, zero-code solution for brands to harness the power of blockchain in their switchover to #Web3 environment and interact with their fanbase in ways that have never been possible. Its state of the art infrastructure system provides businesses to select the optimal solutions for building and rolling out their NFTs in their environment, therefore eliminating the problem of assessing the best possibilities.

FanAnywhere has introduced a fresh platform, YOFT, which aims to solve a significant issue in the subscription sector by enabling the trading of unutilized memberships over the blockchain.

As per YOFT’s CEO, Varun Choudhary, “YOFT was established to use the potential of blockchain and assist bands in launching their subscriptions and membership packages in the form of a non-fungible token (NFT) that gives subscribers full control of their memberships.”

Every subscription service is monetarily advantageous for long-term engagements, but owing to unpredictability, the majority of customers choose monthly or small plans and end up paying more. In addition, marketers must continually strive to keep subscribers and incur additional costs to cope with suspensions.

“YOFT creates a win-win scenario for both the customer and the brand,” stated YOFT Co-founder and Chief Technology Officer Amit Kumar. Amit stated, “With YOFT, businesses do not have to worry with terminations, and customers may swap their memberships at any time.” In the upcoming year, YOFT will also provide subscription rentals.

Multiple businesses from the sports, private flying, exercise, and wellness industries have already joined YOFT.